Web Accessibility Solutions for Healthcare & Medicine Industry

Beyond the Clinic Doors: Why You Can’t Afford to Ignore Web Accessibility For Medical Websites

In this tech-savvy world, where almost everything is available online, healthcare is yet another sector that holds a significant place in the virtual arena. It's not just the interaction with the healthcare expert; healthcare begins right from booking an appointment to post-care procedures. Patients rely heavily on medical websites for everything.

It is imperative to address these needs and ensure access to medical care for everyone, regardless of disability. That’s where ADA Tray® promises an enhanced digital accessibility for healthcare websites.

Healthcare Sector’s Struggle With Accessibility

Accessibility becomes a mandate in healthcare. However, healthcare websites often lack alt text for images, have issues with color saturation, unlabelled forms, or lack keyboard navigation. Yet another pertinent issue arises from various third-party integrations. Keeping the balance between important information and the nitty-gritties of the ADA regulations is surely a Herculean task. There are various hurdles that the health sector often faces when it comes to online accessibility.

These minute yet basic issues can hinder the accessibility of healthcare services.

Missing alt text

Images without alternative descriptions create barriers for patients using screen readers.

Poor color contrast

Low contrast makes important healthcare content harder to read and understand.

Unlabelled forms

Booking flows and medical forms often lack the labeling needed for assistive technology.

Keyboard navigation gaps

Without keyboard support, users can struggle to reach essential information and actions.

Third-party integrations

Embedded tools can introduce new accessibility issues that disrupt the patient journey.

Compliance complexity

Balancing care information with ADA and WCAG requirements can be difficult to manage.

Why Accessibility Is Indispensable In Healthcare?

The quintessential reason why a user visits a healthcare website is to find a solution to their problems. Thereby, the moral and ethical codes imply that the user should be able to navigate the website and find what they seek without any usability issues. An inaccessible website challenges the user's medical autonomy.

Along with these considerations, the legal consequences are manifold and should be avoided at all costs. Apart from the legal proceedings, it hampers users' trust and organizations' credibility.

Medical autonomy

Patients should be able to navigate websites independently and find the care information they need.

Legal consequences

Ignoring accessibility can expose healthcare organizations to avoidable compliance risk.

Trust and credibility

Accessible experiences help reinforce confidence in the care and information being offered.

How ADA Tray® Aids Healthcare Websites In Achieving Compliance?

The ADA Tray® comes to your rescue so that you can focus on the information bit, and let us do the heavy lifting by handling the compliance requirements for you. Once a user opens your website, they are guided to the smart ADA Tray® widget, where they can customize the website layout to their preferences for an easier-to-navigate experience.

Some of the features that ADA Tray® rolls out once activated entail

ADA Tray® provides various modes of use as per disability faced to ensure maximum accessibility without any hurdle. The user may also customize as required.

Adjust color contrast options

Screen reader compatibility

Keyboard navigation

Adherence to WCAG 2.1, ADA Title III, and Section 508

Changes in font size and type

How to Add ADA Tray® to Your healthcare Website?

Add our JavaScript code to your website’s footer to ensure your healthcare websites comply with WCAG 2.1, ADA Title III, and Section 508 accessibility standards, ensuring a better user experience for all.

Install

Launch

Don't Wait for a Demand Letter to Discover Accessibility Issues.

Businesses are being targeted by ADA click-by lawsuits every day. Find and fix compliance gaps before someone else finds them first.

GET YOUR WEBSITE AUDIT

Let us do the heavy lifting for you so the medical solution you put forth for users is accessible to everyone.

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