ADA and Web Accessibility Compliance
And Your Hotel’s Website

Make Your Hotel & Restaurant Website ADA Compliant

INNsight is the industry leader in innovative hotel website design and usability that drives more direct bookings. With over a decade of experience and years of perfecting design and software to meet regulations, A Hospitality Website is The Gold Standard to protect you from liability while empowering individuals with disabilities to engage and utilize your hotel website with ease.

Here are just some of the innovations and steps INNsight takes to help make your hospitality business website more accessible and enjoyable by all, while demonstrating adherence to The Americans with Disabilities Act (ADA):

ADA Compliant Hotel Websites Designed with Accessibility In Mind

ADA Compliant Hotel WebsitesDesigned with Accessibility In Mind

Let us be clear, there is no certification for ADA Title III compliance or Web Accessibility conformity, but if there was, a website Powered by INNsight and its assistive technologies would be considered the Gold Standard. With years of Subject Matter Expertise baked into the design of every hospitality website, fine-tuned software including a powerful Content Management System, robust Booking Engine, and Tracking Technologies plus the ADA Tray®, you can rest assured that a website designed and developed by INNsight ticks off all of the boxes of the ‘Five-Points’ of ADA Title III Section 36.302(e) and W3C’s WCAG 2.1 Web Accessibility Standards.

ADA Compliant Hotel Websites Designed with Accessibility In Mind
ADA Tray<sup>®</sup> An Additional Layer of Protection & Accessibility

ADA Tray®An Additional Layer of Protection & Accessibility

INNsight has built the latest and greatest technologies to make sure your hotel's website is accessible to individuals with audio and visual impairment. The ADA Tray® is a widget which works with your website's existing code to increase compliance with ADA Title III, WCAG 2.1, and Section 508 web accessibility requirements. You will see a floating universal disability icon button, which can be positioned in any of the four corners of your screen. There are some 30+ features which will allow the user to quickly adjust the code on your website to make it more operable, distinguishable, navigable, and understandable. All websites Powered by INNsight have this widget included for Free! Or you can add this helpful widget to any website easily and instantly improve its web accessibility.

Install the ADA Tray® on your website today to instantly make your website more accessible.
Content Management System (CMS) That Controls Accessibility Content

Content Management System (CMS)That Controls Accessibility Content

Show in-room and hotel level accessibility features your property offers vs. those it does not offer effortlessly with our easy-to-use content management system. You can simply click on an array of accessibility features to display them on your website and also draft custom content to explain the accessibility features that your property offers guests with disabilities. Create and display accessible room types with ease and ensure that they are bookable using INNsight’s CMS.

INNsight’s Powerful Booking Engine Guarantees The Bookability of Accessible Rooms

INNsight’s Powerful Booking EngineGuarantees The Bookability of Accessible Rooms

If you use INNsight’s powerful booking engine, you can achieve the bookability requirements of ADA Title III, which call for a hotel to display accessible room types with all disabled accessibility amenities displayed clearly. Accessible room types need to be bookable. Inventory management concerns with accessible room types are easily managed by our system, and user data is tracked from looking to booking, ensuring full compliance and data to swat away any ADA click-by claims.

INNsight’s Powerful Booking Engine Guarantees The Bookability of Accessible Rooms

Ready To Get Your Hospitality Website Fully Accessible?

Let INNsight redesign your website for Free and get you into compliance.



The content you include about your property’s accessibility features in INNsight’s Content Management System are [automatically] weaved into a designated custom page dedicated to Disabled Accessibility. This registered copywritten page is easily found by clicking the Handicap icon in the footer of your hotel website Powered by INNsight, the website’s sitemap, and from ADA Tray®. Demonstrate all of your property-level, guest room, and guest bathroom level accessibility features and amenities with ease, and accuracy.

Website Content Accessibility Guidelines (WCAG) 2.1 Level AA Conforming

Website Content Accessibility Guidelines (WCAG) 2.1 Level AA Conforming

When you get your hotel’s website designed for Free by INNsight, you can rest assured that your hotel’s website will be compliant with the latest W3C Website Content Accessibility Guidelines affording you additional protection from liability. Being WCAG 2.1 Level AA Compliant, your hotel’s website will be tuned to provide accessibility for audio and visual impaired guests who visit your hotel’s website.

  • Navigation Shortcuts and tab through structure to allow for easy navigation
  • Alt Tags on all images to ensure description tags for all images
  • Form Fields that highlight
  • Structured, Semantic Markup to support assistive technologies in browsers
Website Content Accessibility Guidelines (WCAG) 2.1 Level AA Conforming

Premium level subscribers benefit from additional website features that assist visually impaired visitors to your hotel’s website:

Visual Impairment Features on Website:

  • Font Size Widget: Visually impaired customers can easily manipulate font size
  • ADA Accessibility Icons: Iconography helps visually impaired guests understand room amenities
  • Premium Photo Gallery: Larger images to show off your property
Font Size ADA Widget
ADA Accessibility Icons
Premium Photo Gallery
Happy with your current website? Sign up for the ADA Tray® and quickly get your current website to conform with WCAG 2.1.